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5 Easy Steps To Making Money Online

 by: Rachel Phillips

It seems everyone is trying to make a living working from home on the internet now a days. It s kind of like the starving artist syndrome. I am one of those people.

I have been dabbling in different ventures on an off for about 3 years now and I figured I would share with the world what I found works and doesn t work. I m no expert, just a regular girl from the South trying to be a stay at home mom.

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I will tell you that I do make enough, FINALLY, every month to compensate for what I would make at a regular 40 hour a week job. This pleases me and my family because it is also eliminates a $1000 a month daycare bill. (Sound familiar)

In the beginning, which is probably where you are now, I worked my regular job and then came home and did more work for another 4 or 5 hours every night trying different things.

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That is how I started and it was grueling. There is no magic wand and work is work, regardless of where and how it is done. Working from home is no different.

There are several main goals to achieve to make a decent living from home.

1. Find you niche. What are you going to sell? If you don t have a product, sell a service. If you don t have a service, sell somebody else s service. Affiliate marketing might be a way for you to go if you don t have your own product or service to sell. This is the way I went.

2. Own your own website. If you know nothing about building a website, which I didn t visit, my home page for help on building a FREE website.

3. Market that website. (This is part of the real work ) If you built a Wal-Mart the middle of the West Texas desert, which is hundreds of miles of nothing, how many customers would you get. Not many, because nobody would know the store was there. I equalize a website to the same thing. If you build it, they will NOT come, unless they can find you. You must be willing to learn marketing skills if you are going to survive on the internet, plain and simple. I learned from the best.

4. This is the most important. Multiple streams of income! In other words, don t put all your eggs in one basket. I get checks every month from 10-15 sources on the web. 2 or 3 hundred dollars a month from 10-15 different sources adds up and that is the key. Sell a product or service, feature Google ads on your website for a small string of income, build a mailing list, and offer Amazon books on your site relating to your product and/or service. These are just a few examples of multiple streams of income.

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5. Read everything you can get your hands on, (free articles and e-books)

Good Luck!

Rachel Phillips - Stay At Home Mom

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Why is SEO so expensive?
By Chris Genge

One of the questions our firm often gets asked is, “Why is search engine optimization (SEO) so expensive?” The simple answer -it isn’t.

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SEO is the most cost effective form of advertising with a low cost-per-acquisition (CPA) and high return on investment (ROI). Studies have shown that dollar for dollar, SEO is the best form of advertising… online and offline!

SEO is proactive… the customer is actively looking for the products and services you provide. Traditional advertising is passive… you are hoping to spark someone’s interest and get them thinking about buying your products and services.

Compared with other forms of advertising, Internet marketing via SEO is very inexpensive. Think about how much your business spends on television, radio, newspaper, magazine, and even yellow pages ads. If you were to break these costs down on a monthly basis, SEO would probably cost the least and still deliver better results.

To test this, we looked into advertising in a couple of national US magazines as well as newspapers, yellow pages, and radio spots in some major Canadian cities. The following table represents the average cost per month for each.

Advertising Medium—- Audience Reach—- Size, Type, Frequency—- *Cost Per Month
Bus. Magazines (US)— United States—– 1/3 column, B/W, 1/mth— $12000
Radio (CAN)———– Local————- 30-second, 60-spots/mth– $6000
Newspapers (CAN)—— Local————- bus-card size, B/W, 4/mth-$2000-$2500
Yellow Pages (CAN)—- Local————- bus-card size, B/W——- $180-$365
SEO——————- World Wide——– 10-20 Keywords———– $249-$499
* Guidelines only as actual costs will vary depending on market conditions, geographical location, and your own preferences.

It is difficult to provide precise numbers because there are so many different variables that can come into play. What we tried to do was keep the variables as consistent as possible from one medium to the next. The ads in the business magazines were the most expensive but they provided the greatest audience reach (next to SEO) and because the size of the ad was larger than the newspaper and yellow pages ad. Radio came in as the next most expensive. We asked to run a 30-second commercial that would be aired 60-times in a month (the recommended number of airings was 100). Newspapers came in third only because the frequency option we selected was one ad appearing once per-week (Saturday issue) and because the size of the ad was fairly small. The yellow pages came in around the same cost as SEO, but what good is a yellow pages ad to an online business? SEO on the other hand, had one of the lowest costs, provided the greatest audience coverage, and with a 24×7 frequency.

Which of these forms are you currently using? How effective have they been? Do your own research and see what you come up with. Because of the variables, your numbers will be different than ours, but when you break them down to measure the overall costs (CPA, ROI)… the majority of you will see that hands down, SEO is the best option.

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It doesn’t matter what form of advertising you are using… for online success, SEO really is the most cost effective and efficient way to promote your business. That’s why SEO is gaining in popularity with everyone from small one-person operations to large, multi-national Fortune 500 companies.

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SEO lets you target your message to the right people at exactly the right time… when they are looking to buy… at a fraction of the cost of other advertising media and a better ROI.

About the Author

Chris Genge is the President of 1st on the List Promotion Inc, a website promotion firm that specializes in search engine optimization and pay per click management. Chris writes on current and emerging search engine marketing theories and has been involved in the SEO industry since 1997. He and his team focus on researching and implementing the most effective search engine optimization techniques. To learn more visit http://www.1stonthelist.ca/

This article was to extend you with the crucial facts on Website Promotion. Hope it helped you. We have deliberately picked this piece of literature for Website Promotion.